In the good old summertime. How to keep your profits sky-high in June, August, and July.

Author's program note. To get you in just the proper state of bliss for this article, search any search engine for that peppy Gay 'Nineties style toe tapper, "In the good old summertime." Released in1949 George Evans -- music; Ren Shields -- lyrics. I like Nat King Cole's snazzy rendition.

Admit it, with Summer of 2011 at hand, you're happy... especially if you've been suffering through a particularly bad and prolonged winter and punk spring as we in New England have. Yeah, catching a few rays at the beach looks real good about now... as does some Jimmy Buffett margaritas while doing absolutely nothing except swing in the hammock. Sign me up!

Is it a Scam? Here's how you'll know!

Hundreds of thousands of folks worldwide have been bilked by Internet scams to the tune of millions of dollars.

Now hear this: not one of these people had to lose a single penny. EVERY scam under the sun can easily be identified.... and hence avoided. Here are the signs of clear and present danger:

1) Scams prosper by telling people they can get rich without work.

Here's a dead give away! Real businesses can and should make their offers as good as possible, always maximizing advantages while minimizing what you must do to achieve results. But scams cross the line, touting success without effort. Here's where the old saying comes in, "If it seems too good to be true... it isn't!" Your mother told you this, and your mother was right.

What Kind of Online Marketer are you? A Dabbler or a Doer? Your Answer Matters.

Every day I talk to people who are trying to earn an honest buck in an online business. These are average people who come from all walks of life, from all corners of the globe.  The common goal they share is the desire to earn money online in any number of online affiliate or reseller type programs. Although the goal is the same, the approach to making this happen is always different and so too are the results. I have outlined here the marketing approaches that I observe everyday, the ones that are effective and the ones that aren't. See if you recognize yourself in any of these examples.

Here's how you get success from the very FIRST DAY of your home-based business.

Thinking about starting a home-based business? Millions of people are. This could be the smartest thing you've done.... or the most stupid. It all depends on how you approach the matter.

FACT:  The failure rate for home-based businesses is astronomical

FACT: Many of those starting home-based businesses do so not because they want to run a business at home, but rather because they want to be home and out of an office.